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No Announcement on Ezekiel Elliott, and I Have a Theory About Why

John Williams

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Dallas Cowboys: Ranking Top 5 Most Indispensable Players 4
Tom Pennington / Getty Images

The NFL is just taking their sweet time with this Ezekiel Elliott thing. It’s been well over a year now and there is still zero resolution to his involvement in an alleged domestic violence incident. We’ve seen evidence implying the allegations are made up. Granted we may not have all the evidence, but if there's more, no one but the NFL knows about it.

Here’s a theory. Perhaps it’s out there, but here it is nonetheless.

The NFL has very little interest in wrapping up the investigation because it gets fringe fans intrigued at this time of year. Fringe fans get drawn in every time Adam Schefter tweets new sourced info, and gets clicks every time he writes a report. There is intrigue even beyond the field.

With how the NFL has handled domestic violence issues in the past, people who aren't even fans of the league watch to see how the league is going to handle this issue.

During the down time of the offseason, when it seems a resolution to the investigation could have been announced, we got things like “the investigation is ongoing.”

During the first few weeks of training camp, statements have been released saying the NFL has concluded its investigation. And more recently they said they wouldn’t make any announcements any time soon.

So what are they waiting for? They are waiting for as many people to be engaged in the NFL. They want to dominate the news cycle.

While on-field activities excite the fans and the super fans, it’s the drama of a player being accused of off-field issues for the most popular sports franchise in North America that draws in the fringe fans and non-fans.

In other words, resolving this matter isn’t good business for the NFL.

A long drawn out investigation shows the world that they are serious about domestic violence. The constant updates of non-updates continues to generate clicks and interest through their major media outlets; ESPN, Yahoo!, Fox Sports, CBS, and the NFL Network. Nothing brings in ratings and clicks like TMZ-style drama.

The beginning of training camp and the preseason games don’t really offer a lot of drama to fringe and casual fans. Let’s be honest, casual fans aren’t all that interested in left guard competitions or how many wide receivers will be on the roster. They care about the stars and their impacts on the field.

Ezekiel Elliott is one of the biggest non-quarterback stars in the league, and he's only entering his second year. He has the trademark “feed me” motion after big runs. His “kettle hop” from 2016 made such a huge impact on Salvation Army fundraising efforts that the NFL declined to fine Elliott for his touchdown celebration.

Fantasy Footballers around the world are clicking articles trying to figure out just what to do with Ezekiel Elliott in their fantasy drafts, just like with Le'Veon Bell last season. Suspension could hurt the draft stock of one of the top three assets in fantasy football. As we get deeper into preseason, more and more leagues will hold their drafts, adding more and more interest into just what will happen. More clicks means more revenue for everyone invested in the NFL as a product, including the NFL.

The league can draw out the investigation and keep people intrigued by what's going on. Ratings, clicks, advertising, and revenue are the name of the game for the NFL.

As the Dallas Cowboys prepare for a potential Super Bowl run, the league creates more storylines with the threat of a suspension to one of its star players.

Delaying a decision only adds intrigue to the league as teams begin to prepare for the 2017 NFL season.



Dallas Cowboys optimist bringing factual reasonable takes to Cowboys Nation and the NFL Community. I wasn't always a Cowboys fan, but I got here as quick as I could.

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2 Comments
  • Jgoddard8409

    By George…..I think you’ve got it!!!
    Well done, when in doubt, follow the money…especially with the NFL

    • John Williams

      Thanks man. I’m not typically a conspiracy theorist, but this one just made too much sense.

Star Blog

Seahawks’ Tight End Will Dissly Flying Under the Radar

John Williams

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Seahawks' Tight End Will Dissly Flying Under the Radar

The Seattle Seahawks are in need of a big win this weekend to stay a game or two back of the NFC West leading Los Angeles Rams. The Dallas Cowboys hope to extend their one game winning streak to two, but to do that, they'll have to win certain matchups on both sides of the football. One player that the Dallas Cowboys will have to be aware of and contain is rookie Tight End Will Dissly.

With Doug Baldwin injured in week one and out week two, other players have had to step up in their lead wide receiver's absence.

Brandon Marshall and Tyler Lockett are the names that most everyone will recognize, but Dissly, is the name that Cowboys Nation should keep an eye on come Sunday.

Dissly, drafted in the fourth round of the 2018 NFL Draft out of the University of Washington, came into the season with a reputation as a blocking back. Dane Brugler, of The Athletic, had Dissly ranked 98th overall and as the ninth ranked tight end in the draft. Just one spot behind Dallas Cowboys rookie Tight End Dalton Schultz.

Here is what Brugler had to say in his 2018 NFL Draft Guide.

"A one-year starter at Washington, Dissly spent his first two years at Washington on defense and his final two years on offense, lining up inline and wing in the Huskies’ offense. He was a blocker-first and receiver-second in college, which was a role he embraced with his hard-nosed toughness and competitive edge. Dissly uses his upper body power and base strength in unison to control the point of attack, displaying the core flexibility and length to keep defenders busy. While he flashed reliable hand/eye coordination and run power after the catch, he lacks the route-running experience or athletic deception to consistently uncover. Overall, Dissly is a project as a pass-catcher, but he will contribute early in his NFL career as an inline blocker and sixth offensive lineman."

Dane Brugler - Dane Brugler's 2018 NFL Draft Guide

To say that it comes as a surprise at Dissly's start to his rookie campaign would be a huge understatement. A Brugler notes, there was a chance he'd contribute early as a blocking specialist, but was thought to be a project in the passing game. He's been a big play threat in the first two games of the season, already taking the lead in Seattle Seahawks TE snap distribution at 65%.

Among tight ends, Dissly's is tied for 12th in the NFL in targets with 10, tied for 17th in receptions with six, fourth in the NFL in receiving yards, tied for first with 2 touchdown receptions, third in yards per reception at 24.5, third in yards after the catch with 90, is tied for fifth with five receptions for first downs, sixth in yards per route run, and hasn't dropped a pass this season. He's averaging five targets, three receptions, 73.5 yards, and a touchdown per game. He's been targeted twice out of the slot and has two receptions for 36 yards and a touchdown while playing 46% of his snaps from the slot.

When Seahawks Quarterback Russell Wilson has targeted his rookie tight end, he has a passer rating of 143.8.

He's been way more than they could have hoped.

Here's what SB Nation' Seattle Seahawks blog Field Gulls had to say about Will Dissly after the Seattle Seahawks week one loss to the Denver Broncos.

"Hot damn! Who saw that coming? Was that Will Dissly or a prime Jeremy Shockey? 3 catches for 105 yards and a touchdown for someone drafted primarily for his blocking abilities. Seattle has a new weapon on offense, and I doubt anyone saw that coming."

Mookie Alexander - Field Gulls, SB Nation 

It's likely that nobody, including the Denver Broncos or the Chicago Bears, saw Dissly's breakout coming this soon. Now with it on tape, the Dallas Cowboys will have their eye on Will Dissly.

Russell Wilson doesn't have a ton of established -- or still good -- wide receivers at his disposal, but Will Dissly looks like a fourth round steal for the Seahawks.

The Dallas Cowboys' linebackers will be tested on Sunday.

Four of Dissly's six receptions have come against linebackers, including a 34 yard reception (19 yards after the catch) against Chicago Bears' Linebacker Danny Trevathan and a 66 yard reception (52 YAC) against Denver Broncos Outside Linebacker Bradley Chubb.

The Dallas Cowboys seem fully capable of matching up with good receiving tight ends as Jaylon Smith showed on Sunday. Smith showed an ability to run with Odell Beckham Jr. in coverage on Sunday. No small task. We know that Sean Lee is good in coverage. Leighton Vander Esch's best trait coming out of Boise State is his coverage ability. I also wouldn't be surprised to see the Dallas Cowboys matchup Xavier Woods and Anthony Brown with the athletic tight end when he's lined up in the slot.

How the Dallas Cowboys defense does in coverage against the rookie tight end could be a major key to the game. With names like Brandon Marshall, Tyler Lockett, and Rashad Penny to keep an eye on, someone like Will Dissly could be easily forgotten.

You're going to hear his name called on Sunday. Let's just hope it's more for what he did weeks one and two.



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Star Blog

Xavier Woods Among Cowboys with Something to Prove in Seattle

John Williams

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The Earl Thomas trade rumors have been relentless this offseason. We've heard about them. I've written about them, and for better or worse, they just won't stop. No doubt Dallas Cowboys Safety Xavier Woods has heard them as well.

When Woods went down with his hamstring injury and as Earl Thomas continued his hold out, the clamor for Thomas grew louder and louder.

Per reports, it looks like Woods is set to make his 2018 debut. With a good game against the Seattle Seahawks, he can put a silence to the trade rumors.

I've been a proponent of making the deal for Earl Thomas all offseason. From the time he came running down the tunnel toward the Dallas Cowboys locker room, I've been all aboard the Earl Thomas hype train. Opportunities to add All-Pro players don't come along very often and if you're hoping to win football games in the short term, like the Dallas Cowboys are, you make the move.

My opinion isn't a knock on Xavier Woods, who was good as a rookie last year. He was especially good when asked to play in the slot early in the 2017 season. It has more to do with Woods still being a bit of an unknown and Thomas being a known quantity.

Xavier Woods has shown potential to be a really good safety in this league. In college, he played a lot of single high safety and played it very well. He has a knack for making plays on the football and can be a game changer for the Dallas Cowboys.

If the Dallas Cowboys can come away with a victory in Seattle, facing the player that the Dallas Cowboys have been linked to for months, and Woods has a good game in the process, then all of this will go away.

Heading into Sunday, Xavier Woods isn't the only player on the Dallas Cowboys roster who has something to prove.

Two Wide Receivers

The Cowboys added another wide receiver this week when they resigned free agent Brice Butler. I agree with Inside The Star Staff Writer Jess Haynie that adding Butler doesn't make a ton of sense, but it definitely adds question marks to the wide receiver room, in particular wide receivers Terrance Williams and Allen Hurns.

These two wide receivers were expected to be the starters on the outside and the primary targets, aside from Wide Receiver Cole Beasley, and yet, they've failed to have much of an impact in either of the two games in the 2018 season.

Take a look at their stat lines.

  • Allen Hurns: 5 targets, 2 receptions, 29 yards, 0 touchdowns, on 55% of the team's offensive snaps.
  • Terrance Williams: 3 targets, 2 receptions, 18 yards, 0 touchdowns on 25% of the snaps.

Those two are tied for fifth in receptions through two weeks of the season. Wide Receiver Deonte Thompson has found himself as a favorite target of Quarterback Dak Prescott through the first two games and has seven receptions for 60 yards.

With now seven wide receivers on the roster, there are less snaps to go around and with the increase in playing time for Tavon Austin and Michael Gallup, Terrance Williams may have already found himself as the odd man out. Brice Butler complicates things further for Williams and may eat into Allen Hurns snap count as well.

Now it looks like Terrance Williams is facing a suspension. If the suspension comes down before Sunday, he's going to really have a hard time finding a role on this team when he comes back.

Brandon George on Twitter

Sources: Cowboys WR Terrance Williams faces suspension stemming from May arrest for public intoxication https://t.co/of11Xlb7wD via @sportsdaydfw

If he comes back. 

Defensive End Making a Comeback

Things started out really well for returning Defensive End Randy Gregory. During the preseason he flashed the tools that made him a highly coveted player before his failed drug test at the NFL Combine.

Unfortunately the start of his 2018 season was derailed due to a concussion early in the Carolina Panthers game forcing him to miss week two.

In his place, Taco Charlton emerged as an impact player on the right side of the defensive line. Charlton has played the most defensive snaps of any defensive end through the first two games of the season; DeMarcus Lawrence included. Taco went from a 73% snap share in week one to an 83% snap share in week two. It's obvious that he's earned his snaps and the coaching staff wants to get him on the field.

This doesn't even begin to mention the contributions by rookie fourth round pick Dorance Armstrong, who like Charlton, saw a 10% snap increase from week one to week two and played really well when in the game.

This is a bit of a problem for Randy Gregory. Yes, he flashed in the preseason and early in the Carolina game, but the NFL is a "what have you done for me lately" league and Gregory hasn't done much of anything in the regular season, yet.

Coming into the Seahawks game, Gregory is going to have to earn back some of those snaps. By all accounts he has a chance to be an elite defensive end on the right side of the Dallas Cowboys defense, but he has to prove that he can stay on the field and effective when on it.

He needs to shine in week three.

✭ ✭ ✭ ✭ ✭

Who are your players with something to prove heading into the week three matchup with the Seattle Seahawks? Let us know in the comment section. 



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Star Blog

How The Seattle Seahawks Have Increased Importance In Cowboys’ Lore

Kevin Brady

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Cowboys Headlines - Dallas Cowboys At Seattle Seahawks: 5 Bold Predictions
Steven Bisig-USA TODAY Sports

You can't talk about this decade's Dallas Cowboys without discussing the Seattle Seahawks.

In 2012, when Golden Tate took out Sean Lee on a crack-back block and the Seahawks embarrassed a Cowboys team who had just defeated the defending champion New York Giants, we saw which of the two teams was truly ready for the big stage.

In 2014, as Rolando McClain intercepted Russell Wilson and the Cowboys clinched a critical road victory, we knew that Dallas was a legit contender.

In 2015, when Seattle finally came to Dallas and rendered the return of Pro Bowl receiver Dez Bryant meaningless in a 13-12 win, the then 2-5 Cowboys were sent further into a Romo-less abyss.

And, in 2017, Dez Bryant's key drops and Dan Bailey's missed field goals during a horrendous home loss to the Seahawks on Christmas Eve might have sealed each of their fates for the following offseason.

The most important moment in this Cowboys/Seahawks history, however, occurred during a preseason game. A meaningless preseason game which turned out to be the most meaningful day in recent Cowboys history.

Cliff Avril dragging Tony Romo down from behind, effectively ending his career, and kicking off the roster massive turnover we have seen the last two offseasons. From Dak Prescott, to a brand new secondary, to the retirement of Jason Witten, and the cutting of Dez Bryant. All of this change, which put an end to the Romo era rosters in Dallas, began with that hit in Seattle.

Since 2012 the Cowboys, and the rest of the NFC really, have been judged by how they play against two teams: the Packers and the Seahawks.

They have been the class of the NFC, and while we like to think that if the "Dez Caught It" game went how it should have Dallas would've handled Seattle, that will forever be an unknown.

Sunday's game is not expected to carry the franchise-changing implications that some of these other match ups have had. The Seahawks are 0-2 and reeling, with a shaky offensive line and reported distrust throughout the organization.The Cowboys, however, can jump-start their season with a big road win over a winless team that they should beat in the minds of many.

But knowing how things between these teams tend to go, Sunday afternoon may end up having major implications on the rest of the Cowboys' season.

Where this could be the case is in a potential Earl Thomas trade. It's been speculated that Seattle has been hesitant to deal Thomas to Dallas before their week 3 match up, but could be more willing to do so after the game.

Especially if that game is a loss which sends them to 0-3. The Cowboys have been actively pursuing Earl Thomas, and Thomas has certainly made it clear that he wants to be in Dallas. The only party not willing to make it happen thus far, are the Seahawks.

So, this weekend, there is a chance another chapter is added to those franchise-changing moments in Cowboys/Seahawks lore.



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