Yesterday, it was announced that the Dallas Cowboys will hire Sanjay Lal to be their new wide receivers coach. Lal spent 2017 with the Indianapolis Colts in the same position, but has made multiple stops around the NFL prior to joining the Cowboys staff.
Most recently and arguably most notably, Sanjay Lal was the receivers coach for both the New York Jets (2012-2014) and the Buffalo Bills (2015-2016). This means he coached on Rex Ryan's staff for two different teams, with two very similar offensive philosophies.
Run the football.
As seen in the video below, Sanjay Lal has experience working as the wide outs coach for an offense with a run-first philosophy. He even says himself that their offense in New York was “ground and pound,” but notes that “without a pass game there's no pound.”
Cowboys fans became all too familiar with the truth behind that statement during the 2017 season, as even solid efforts in the run game were rendered meaningless by their lack of explosion through the air.
A lot has been made of Sanjay Lal's lack of 1,000-yard receivers during his time as a coach. The offensive philosophies of the teams which he coached for, however, show why this criticism is flimsy.
It's quite possible the Cowboys will once again be without a 1,000 yard pass catcher this season, but if Ezekiel Elliott and the run game are clicking, and Dak Prescott is spreading the ball to different targets, this stat won't mean a thing.
Lal was also the coach in Buffalo when Sammy Watkins had the best years of his career, including a 1,000-yard season.
During that stint he coached Robert Woods to productive seasons as well. Now Woods is a dangerous target for the Los Angeles Rams after being coached by Lal for multiple seasons.
These were also the same years that quarterback Tyrod Taylor was at his best.
While in New York, with the Jets, Lal's most productive receiver was Jeremy Kerley, who finished with 827 yards in 2012 and 523 in 2013. What's important to note here is that Kerley played as a slot receiver for much of his time as a Jet.
The Cowboys lacked any type of production from the slot in 2017, but maybe Lal can change that by getting the best out of Cole Beasley and Ryan Switzer, as he did with Kerley.
Know that some believe he had a real shot to be an OC in this league one day. https://t.co/1s21w2jZGR
— BryanBroaddus (@BryanBroaddus) January 18, 2018
All indications from those “in the know” suggest Sanjay Lal is on his way to becoming an offensive coordinator soon. Many believe he has the smarts and the football IQ to command an offense himself, as soon as he gets the right opportunity.
Maybe that opportunity will come down the line in Dallas, where he can continue to coach within that “ground and pound” style, which he has done for many years while also implementing elements of his own passing game expertise.
Everyone has been critical of the Cowboys' inability to bring in external hires, and to spark up new/creative offensive ideas. Lal has spent time among some of the smartest offensive minds in football.
Maybe he's the man to bring in that outside creativity this offense seems to lack.
