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Cowboys new ‘Texas Coast’ offense is the talk around The Star

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As the mandatory minicamp kicked off this week for the Dallas Cowboys, a new term regarding the type of offense the team will run in 2023 has been the talk around The Star this week.

The ‘Texas Coast’ offense.

A combination of the west coast offense and Dallas’ previous offense.

“It’s got definitely some West Coast principles,” Dak Prescott said. “But has a little bit of what we’ve done in the past and just marrying them together with a lot of detail and maybe in a sense, a system that’s not out there.”

New offensive coordinator Brain Schottenheimer who will get to focus more on schemes and other essential details with Mike McCarthy calling the plays this year, seems upbeat about it.

“I’ve said it and I do believe it, it wasn’t broke. What they’ve done here over the last 5-6-7 years has been really good since Dak came into the league,” he said.

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Adding “flavor” is what Schottenheimer said, but he noted that a lot of the same attack on offense we’ve seen in the last couple of years will remain in place.

adding Flavor

I like that work from Schottenheimer.

With McCarthy calling plays, Schottenheimer can stay behind the scenes.

After looking into the new system it seems likely be a more up-tempo, no-huddle type. Something McCarthy ran when he was with Aaron Rodgers in Green Bay.

My initial thoughts are that they want to try and run as many plays as possible, every week.

Don’t allow defenses to get set into what they want; keep them on their toes. We saw some of that in 2022, but the team averaged 65.5 offensive plays last year—ranking 9th in the league.

The main goal of the offense is to become more efficient, score more points, like in 2021 when they led the league in points per game, and have fewer turnovers.

Yes, we all understand that Dak Prescott did not take care of the football last season, he won’t do it again this year.

Some were completely on Prescott, let’s also not act like some guys weren’t flat out dropping balls left and right.

Prescott will be better.

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This team now gets Michael Gallup back with a full offseason, and you add Brandin Cooks. This trio is the best Prescott has ever had around him.

HUGE difference from Noah Brown, Dennis Houston, etc.

“This is our first year of playing the way we want to play, Mike McCarthy said this week.

I would be lying if I said I wasn’t excited about this offense. Cooks is a No. 1 receiver, and he will get matched up with No. 2 corners all year because of Lamb.

Tony Pollard says he will be ready for training camp; he should thrive in this new flavor of the offense also.

Although Dallas still needs to add a blocking-type running back, Deuce Vaughn could be another player to EXCELL in this offense.

He is electric. An up-tempo, fast-paced offense would be perfect for him.

I will be the first to tell you that if this team fails this season, it’s over. Both sides of the ball are loaded.

It would be another gigantic disappointment if they come up short.

Shane Taylor

Staff Writer

Shane Taylor is a Dallas Cowboys fan from the Midwest. He has a Bachelor of Arts in Communication and works at a Junior College in the Institutional Effectiveness department. Taylor has written for two publications in his lifetime. The first was as a Sports Reporter for Journal Star while in college. He also spent a year as a Regional News Reporter for Shaw Media. When he is not working or writing for Inside The Star, he enjoys bowling competitively. Feel free to connect with him on his social media outlets listed below!

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