What most of us already knew was confirmed last Sunday afternoon against the Jacksonville Jaguars. Wide Receiver Cole Beasley is the Dallas Cowboys best receiver and is the key to the passing game productivity. He is not only the most productive, but the most consistent.
Cole Beasley isn't the tallest or the fastest and definitely doesn't look like a prototypical NFL receiver, but he showed last week against the Jaguars why opposing defenses have to account for him on every single play. He torched Jacksonville's top-ranked passing defense for 101 yards on nine catches and added two touchdowns, and it's that production that could help open up the entire passing game for the Cowboys.
It's painfully obvious Cole Beasley has been Dak Prescott's favorite target in the passing game since he took over the starting duties in 2016. Once opposing defenses figured that out they started to make things extremely difficult by bracketing Beasley in coverage and the passing game hasn't been the same since. But, that could be changing if the Jaguars game was an indication of what we might see moving forward.
Offensive Coordinator Scott Linehan did a much better job of moving Beasley around to create favorable matchups against the Jaguars. I think we will see much more of that moving forward, but that likely means opposing defenses will once again try to take away Prescott's favorite target. That actually could end up helping the Cowboys passing game though.
If opposing defenses indeed try to contain Cole Beasley like they've done in the past, it should help provide more opportunities for Dallas' other pass catchers. Spreading the ball around to several different receivers would not only help Prescott and the passing game, but also open up the entire offense.
We haven't really seen much of Allen Hurns or Michael Gallup this season, but both are more than capable of being more productive if they are seeing single coverage more often. That's what's likely to happen if defenses bracket Beasley in coverage once again. Both WRs need to be more involved anyway and Beasley's recent spike in production could help do just that.
Now, if defenses decide to try and cover Beasley one-on-one like the Jaguars did quite a bit of last Sunday, the Cowboys would be wise to take advantage of that mismatch. He simply can't be covered by a single defensive back because of his precise route running ability. He is that good.
Regardless of how opposing defenses try to handle/contain Cole Beasley, he is without a doubt key to the Dallas Cowboys passing game productivity. Just the threat of him on the field changes a defenses approach, which is why he is Dallas' #1 WR in my book. He absolutely has to be more involved moving forward, even if it is as a decoy.
